Meet Charlie Wollborg
Charlie is a purveyor of attention. He helps growing brands stand out from the clutter.
He opened the doors at Curve Detroit Marketing Strategy & Creative Design after being thrown out of several well respected ad agencies. As a marketing strategist and creative director, he has delivered blue sky ideas and bottom line results for blue chip national clients and budding local brands.
When he's not building brands, you'll find Charlie inspiring, educating and entertaining business audiences with his lively keynote presentations on social media, branding, marketing and motivation. He helps smart companies stay on top of what's new, what's now and what's next in the world of marketing and technology. He's earned applause and laughter at several Ignite events and recently took the second place prize at the PowerPoint Karaoke World Finals.
Charlie is the cofounder of Moka Boka, a subscription box delivering one-of-a-kind stories and adventures to kids. Along with a few cool friends, Charlie helped bring the acclaimed TED conference to Michigan in the form of TEDxDetroit. He also carves out a little time for Motor City Connect, a Detroit-based social network and professional development organization he helped create.
Charlie loves ice cream, downhill skiing as fast as possible and the feel of Lake Michigan sand between his toes. His dislikes include poorly designed billboards, speed limits and people who flick cigarette butts out the window. He's happily married to his unhappily married wife, Elena. They have two young sons with wild imaginations and boundless energy and one lazy cat.
In a past life, Charlie was the lead singer of Brave New World and a terrible stand-up comic. He loves skiing, softball, hiking, tennis and despite his better judgment, the Detroit Lions.
He dreams of Detroit as the alternative energy capital of the globe - transforming from the city that drives the world to the city that powers the world. He sees a day when America doesn't import a drop of oil.
Areas of Expertise
Marketing, Branding, Advertising, Web Design, Identity Design, Packaging, Online Communities, GeoLocation, Social Gaming, Social Networking, Google, Linkedin, Facebook, Twitter, Foursquare and other Social Media.
Often, a blank canvas can be a roadblock to creativity. Yet sometimes, our inner MacGyver kicks in when we're faced with an insurmountable hurdle. Tap into a new stream of ideas buy adding altruistic constraints to your business goals.
Build your brand, grow your bottom line AND save the world. Sorry, Gordon Gekko. Greed may be good, but it will never be as good as selfish altruism.